SEO + Social media = SUCCESS

What is SEO?

The term SEO (Search Engine Optimization) means in Greek search engine optimization. In practice, this term describing all actions taken so that a website or eshop to "climb" in the organic (free) Google's results.

So it is reasonable to think that all website and online store owners are competing for a better ranking in the search engines that will give them more and better free visits to their website. This "battle" is not new, for years companies have been offering SEO services promising better search engine rankings with various methods and techniques. In April 2012, an atomic bomb called the Google Penguin Update fell into this battle. Penguin has toppled the rankings of websites in the Google search engine, with the result that many professionals who followed incorrect and incorrect techniques for optimizing their website are losing ground. On the other hand, websites that have followed good practices have seen their rankings improve immediately. In short, Google needs  unique and quality content.. In this article we will focus on these two very basic SEO elements.



Unique and quality content means that we should create texts on our website about the object of the services or products we offer that are of great interest to the public. Of course, this does not mean that we will go to the internet, copy and paste five texts that we consider good and put them on our website. The opposite, Google requires unique and valuable content means that we have not copied from elsewhere.

Sociability. How can we be social through the internet? SOCIAL MEDIA. Social media are all these media that we know and spend a lot of free time surfing there. Facebook. twitter, youtube, instagram. google+, etc are just some of the hundreds of social media available on the internet. Each of them has its own characteristics. But they have one thing in common: they are social networks. So, after creating our content we should know how to communicate it to the audience. It is not as simple as you might think and that's because there is so much information out there that no one will spend more than 5-10 seconds on your information, until they decide if it is worth it or not. So in order to be successful we need to properly combine very good content that we communicate in the best way to the public. When we achieve this it means that our content and website deserve public's attention and also the attention of search engines. 

How SEO + Social media are connected

So what does Google do to evaluate the quality of a website? Uses social media as a key ranking factor. If a content interests the audience so that they like it, read it and share it with others it means that it is worth appearing higher. Without a good presence on social media you will never get excellent in SEO and you will not achieve high rankings in the keywords that interest you. So start, get organized, know very well the subject of the services or products you offer. If you do not "have" it with the writing does not matter in this we can help or any other company that specializes in the subject of internet marketing. But you will still be the one who should give special weight to the content with information that you know through your experience and your knowledge of the subject.



Be active on social media. And because writing a text is difficult, handling social media properly is in most cases even more difficult. As a result, most of the time the information on social media is not done in the right way and the performance of your content drops. Do not hesitate to turn to the experts and ask for their services as a good and effective presence will offer you much greater profit than the cost of the service offered to you.

Fedenet offers comprehensive internet marketing services where working with you can lead to amazing results for your website or online store.


Contact us   and learn more.